We created this Automotive pitch video following the success of the previous video we created for Capgemini annual Cars Online report.
Reusing the content from the Automotive Pitch Video
They asked us to film a similar piece as an introduction for a big presentation, pitching to a new client. We suggested created two versions of the piece to camera. The first one tailored to a specific client, mentioning that client by name in the intro and outro. In the second, we did a generic intro and outro that didn’t mention a specific client. The content in between remained the same for both videos. The first version was very specific for a particular client, the second could be used whenever they needed it. This is meant great ROI on the video budget spend.See our other pitch and testimonial videos
A very happy Client
Our client was really plased with the video, and found used for it straight away:
“We’re getting good reviews for the Automotive introduction clip – it was obviously a good idea. It’s also getting packaged as part of an RFI response going in tomorrow, so it’s already more than paid for itself.”
Always encouraging to get good feedback. We can’t show you the clip itself as its confidential, but here’s the Cars Online clip.