We edited this short brand film that shows the innovative work of Ann Davies, one of BP’s pioneering engineers. Working with footage shot by their filming agency, we were chose for our storytelling abilities.
Getting the tone of the piece right was essential, and we worked with the client and their ad agency Ogilvy to get it right. It was a challenge getting the balance between explaining the complexities of the work Ann leads, while not getting mired down with detail. At one point we discussed including animations, before deciding to let the footage speak for itself.
The grade really boosted the look of the film, and brought all the footage, filmed over a series of shooting days, into one look.
The final film was premiered at their internal AG, and then shown at conferences.