Client:
Capgemini,
Goal:
Visualise digital services in a distinctive and playful way to engage the viewer.

Capgemini asked us to create a video overview of their Digital Manufacturing services. As this offering is all about the future, technology and progression, we pitched a bright, abstract concept, with floating cubes and interesting shapes. We also tried to work against gravity, having elements that floated up rather than down. All this hopefully make this digital manufacturing animation stand out!

One of the benefits of having something abstract, it that it can be quite hypnotising. While text/icon based animations have their place, if you can capture your audience visually, they will keep watching. I find this animation particularly soothing to watch!

Read about how an explainer video benefits your business

 

Digital manufacturing animation

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